Cannes Lions

SKATEWEAR

PUBLICIS CONSEIL, Paris / SOORUZ / 2009

Awards:

3 Shortlisted Cannes Lions

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Description

A young surfer is trying a pair of testicles in a clothing shop. As he's planning to surf on high waves, the shopman recommends him to take the bigger pair of testicles.Claim: money can't buy everythingNo guts no glory.

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