We created an attention-grabbing installation: the Cable Cobra Terrarium. A custom-built construction where electric cables mutate into living cobras. It clearly demonstrated: electricity gets wild, when it’s powered by a smart BRABUS battery.

Approximately 300,000 visitors saw the Cable Cobra Terrarium on their way to the Geneva Motor Show. In a very cluttered environment, it helped to raise traffic at the smart stand and initiated lots of conversations.