Cannes Lions
JUXT INTERACTIVE, Newport Beach / COCA-COLA / 2007
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Coca-Cola tasked us with launching a web site to promote the relaunch of Spring By Dannon, a kid friendly flouridated water product. The new branding seeks to give parents a healthy beverage option with a fun, unique look that appeals to kids. In order for the site to be successful without the benefit of online media, we felt that the experience would have to deliver a strong payoff for mum and kids.
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