Cannes Lions

SQUARE IN THE SKY EXPERIENCE

INNOVA GROUP, Sao Paulo / GAFISA / 2014

Presentation Image
Presentation Image
Case Film

Overview

Entries

Credits

Overview

Execution

The agency created the action 'Square In The Sky Experience'. A hanging panoramic balcony which was raised up to 80 meters high and that provided real views of the future apartment.

Outcome

An unprecedented experience of live marketing which had the release of films created for the internet- reaching 1 million views. A success which took up 630 customers in 2 weekends.

Similar Campaigns

12 items

1 Cannes Lions Award
Codeology

BRAINTREE PAYMENTS, San francisco

Codeology

2016, BRAINTREE PAYMENTS

(opens in a new tab)