Cannes Lions

STREETVIEW DELIVERY

ALMAPBBDO, Sao Paulo / GOL AIRLINES / 2013

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Gollog is Gol Airlines’ delivery service. It finds recipients fast, no matter where they are. To communicate this benefit in digital magazines we created “StreetView Delivery”, an iAd that combined built-in GPS tracking technology with Google's Street View API. When arriving at the ad, the reader saw the street view image of the location he was at, followed by an animated hand delivering the Gollog package. A tag on the package also showed the reader's exact address. The ad was featured in Brazil's most influential digital magazine - Veja.

Similar Campaigns

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Radio 1.80FM

ALMAPBBDO, Sao paulo

Radio 1.80FM

2022, GOL AIRLINES

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