Cannes Lions

SUICIDE PREVENTION

LEO BURNETT BRASIL, Sao Paulo / CVV / 2008

Presentation Image

Overview

Entries

Credits

Overview

Description

CVV (Life Appreciation Center) is a non-profit organization. It was founded in 1962 with the purpose of preventing suicide. It offers emotional support by phone to distressed and lonely people. The institution has 2500 volunteers in 57 service centers throughout the country. It’s a civil and philanthropic organization, destitute of any religious or political ties.

Similar Campaigns

12 items

Life Gamers

LEO BURNETT TAILOR MADE, Sao paulo

Life Gamers

2022, CVV

(opens in a new tab)