Cannes Lions
ASHARQ NEWS, Dubai / ASHARQ NEWS / 2022
Overview
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Credits
Execution
Viewers and users now are more attuned to high-end animations with the advent of gaming and movies. We believe that News can be part of that progress. With Asharq News targetting the younger audience, we set out and created a weekly energy show, produced entirely in virtual reality. We believe that news, and business news in particular, can be engaging and relevant to our younger audience.
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