Cannes Lions

THANKSGIVING 2006

LEO BURNETT USA, Chicago / BUTTERBALL / 2007

Awards:

1 Shortlisted Cannes Lions
Film
Film

Overview

Entries

Credits

Overview

Description

We asked regular people to film video messages to their families. Instead of running "regular" commercials, Butterball used its airtime to broadcast Thanksgiving greetings from real people to their families.

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