Spikes Asia
FORSMAN & BODENFORS, Singapore / GOJEK / 2021
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Overview
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Our ambition was to create a seamless world where everything just flowed. The Gojek city we built was made up of smaller elements and choreographed actions by hundreds of talents where everything happened in perfect synchronicity. We wanted the film to feel as real as possible so everything including the cars and bikes driving on the wall and in the cage were shot as-it-happened, instead of relying on post-production.
This campaign was for South East Asia but had to be filmed in Ukraine during the height of the pandemic, as borders in almost all the Asian countries were closed. That meant the production team needed to search all over Europe for the best Asian talents for feature roles and hundreds of extras for the set.
The set took 10 days to complete, involving 25 cars, 15 motorbikes and as many stunt drivers, looping the giant motordrome 75 times.
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