Cannes Lions
SAATCHI & SAATCHI CANADA, Toronto / THE CANADIAN CENTRE FOR GENDER AND SEXUAL DIVERSITY / 2016
Overview
Entries
Credits
Description
This film is about the creation of a very special item - The Gay Sweater. The Gay Sweater was created using the hair over 100 gay people, and it's purpose was to be the only object in the world that you can actually call gay, and be right. The film follows the reasoning behind the creation of the sweater, the manufacture of the object, the word 'gay' as it commonly used and misused, and commentary from a Doctor of how something with gay DNA is the only thing you can call gay.
Similar Campaigns
11 items