Jeep is the 4x4 creator. They created the first 4x4 78 years ago. The Jeep consumers conform a group, a community, they love the brand because Jeep makes them feel many beautiful sensations related with adventure, and new challenges.

We used the largest mountains range of the world, “The Andes”.

The first thing we did was to compile images of the most important mountains, then we traced a music staff on top of the highest peaks, and we composed a unique song respecting every note marked by the peaks. It was generated completely using the mountains silhouette: “The landscape song”

On the video we show how it was created, including all the process, the photo selection, the orchestra, the musicians playing, and the result.

Finally, we used that song to test the hi-fi Audio System at all the official Jeep dealerships.

As a result, all the visitors spent more time in the Jeep. This activation managed to get all the families into the Jeep. Now all of them can have an experience on a jeep at their first visit to a dealership. The brand is constantly giving new experiences to its costumers. New experiences, new adventures, new roads.

It was available at jeepthelandscapesong.com as well to be downloaded.