Cannes Lions

The Skeleton Song

OGILVY CAPE TOWN, Cape Town / VOLKSWAGEN / 2018

MP3 Original Language
MP3 Original Language

Overview

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Overview

Description

Volkswagen South Africa care about cars as much as they do about the safety of the people who drive them. Driving and texting can lead to horrific injuries, disabilities or even worse, death. We wanted to remind South Africans of the incredibly high risks involved with using your phone when you're behind the wheel in a sobering radio ad.

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