Cannes Lions

THEATRE

JUNG von MATT AUSTRIA, Vienna / SCHAUSPIELHAUS VIENNA / 2005

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Overview

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Credits

Overview

Execution

The subject "prompt" makes an unmistakable connection to the theatre. The "prompt" posters are attached at floor level and tell passers-by "whispered gently" what to do next: "Visit the Schauspielhaus".

Outcome

The posters generated much interest in the Schauspielhaus, the pieces achieving a higher than average number of visitors.

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