Cannes Lions
DDB, Sydney / VOLKSWAGEN / 2015
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Description
We see a woman in her car waxing lyrical about the features in her new Tiguan. We presume she’s talking to a friend on the footpath, only for it to be revealed she’s actually talking to a young child sitting in a baby seat on the back of a bicycle. We see the price of the car and the line ‘You’ll want to tell everyone’.
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