TOYOTA Ist launched two types of new models simultaneously. This website was launched as a 'titillater' for the new campaign concept of TOYOTA Ist.Interface and contents of this website were designed to inform the release of two new models as well as expressing the brand style of TOYOTA Ist. This unique interface is made with a flash communication server, which enables visitors to interact with each other in real time. The website consists of various sensory intriguing gimmicks such as online games.