Cannes Lions

TV GUIDE

PROXIMITY GERMANY, Hamburg / BAUER / 2006

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Overview

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Credits

Overview

Outcome

The mailshot triggered spontaneous applause in the fiercely contested target group: numerous e-mails to the publishing company praised the activity, saying it was absolutely original. In regular discussions with the target group, the publishing company noted that TV14 knowledge magazine had actually become familiar knowledge in the branch.

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