Cannes Lions
SAATCHI & SAATCHI NEW ZEALAND, Wellington / TELEVISION NEW ZEALAND / 2004
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Title: Give It A Whirl. Client: Television New Zealand. The 'Give It A Whirl' TV series presented a history of New Zealand pop music in the 20th Century. The online banners allowed viewers to test their music knowledge with an interactive ‘name that tune’ game. Each banner presented a different look and feel tied closely to poster/TV and outdoor applications, and directed viewers to a mini-site featuring a three-round version of the game and the chance to win the soundtrack to the TV show.
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