Cannes Lions
OGILVY PORTUGAL, Lisbon / CABOVISAO / 2010
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We witness a sequence of animals marked by a sniper's laser. The images are strong and emotional.The animals look directly at us, with eye contact.We feel the tension.As we see the sniper's target, we hear the sound of a gunshot.The red dot turns off and on the black screen lettering appears: Turn nature back on Kill the standby
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