Cannes Lions
DDB NEW YORK / HERSHEY'S / 2001
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A bald man is sleeping on a park bench as a 10-year-old girl walks by eating Twizzlers Pull 'n' Peel. She stops, forms a red target on the bald man's head with the Twizzlers, looks up to some pigeons who are perched above in a tree, and walks away. Super: Twizzlers. Play first. Eat later.
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