During our research we found that the academic year sees many notebooks left unfilled or unfinished by students. These notebooks are usually trashed at the end of the year. We wanted to address this wastage of paper & add value for our customers. We thought, what if the blank pages could be put to use?

We designed a 2 in one notebook. The back cover was designed to look like front cover so that the notebook could start afresh when flipped over. It could also be used for 2 subject thus making the school bags lighter. All you had to do was flip it and use it any which way you wanted.

The 2-in-1 Notebook is an ongoing effort by Classmate to reduce the wastage of paper. It saves gives extra value for money and make the school bags lighter. It also showcases ITC as a responsible brand committed towards a larger cause of saving paper.