The “Uncertain Terms” campaign includes a PSA that depicts a young girl in her bedroom, sitting alone in front of her computer about to send a compromising photo of herself. As the camera begins to move around her room, warning prompts pop up over her various personal items warning her about the risks and consequences of sending the photo. The sequence ends on her computer with the cursor slowly moving towards the "are you sure you want to send this photo?" prompt. The PSA cuts to black and we are unsure if she has sent the photo.