Spikes Asia
OGILVY, Singapore / NATIONAL LIBRARY / 2022
Overview
Entries
Credits
Execution
In the film, We see Aunty Kim, a 50-something woman in her supermarket uniform, speaking very animatedly while she tells the superhero stories to a group of kids. As she speaks, we see other shoppers and employees have joined the little kids and everyone is listening to her with great interest. At this moment the voiceover starts and conjures up impossible scenarios such as being a vigilante to getting bitten by a Radioactive Chili Crab to find out how she acquired this newfound knowledge. And finally, pinning it down to reading the right books had made her unexpectedly interesting.
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