For authenticity reasons the scene was recorded in English for the German market.The aim was to get awareness for child prostitution and make people think about it. And generate donations.She spot was/is played in the general programme and not in the special advertising time to create a difference to usual advertising.

The results are not evaluated yet, because the radio spot is only on air since 4 weeks by now. The feedback in general about the idea is positive and it is no problem to play this special spot during the radio programme instead of using the special advertising sequences.