Cannes Lions

V MOTION PROJECT

ASSEMBLY, Auckland / FRUCOR / 2013

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OVERVIEW

Description

The V Motion Project

This project combines the collective

talents of musicians, dancers, programmers, designers and animators to create an amazing visual instrument. Creating music through motion is at the heart of this creation and uses the power of the Kinect to capture movement and translate it into music which is performed live and projected on a huge wall.

We created and designed the live visual spectacle with a music video being produced from the results. We wanted it to be clear that the technology was real and actually being played live. The interface plays a key role in illustrating the idea of the instrument and we designed it to highlight the audio being controlled by the dancer. Design elements like real time track- ing and samples being drawn on as they are played all add to authenticity of the performance. The visu- als are all created live and the music video is essen- tially a real document of the night.

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