Cannes Lions

VAIO OWNER MADE NOTEBOOK

TYO INTERACTIVE DESIGN, Tokyo / SONY / 2008

Presentation Image

Overview

Entries

Credits

Overview

Description

This website communicates the philosophy behind VAIO’s “VAIO OWNER MADE” service. On this website, the pleasure of creating your own VAIO machine - to which you feel most attached - is compared to the experience of making Japanese pottery.Creating a pot on the wheel in a Flash animation was a unique and innovative challenge. By providing the functions to finely adjust the quality and texture of the pot and to smash the finished pot, we believe that we have managed to make the user-experience as close to a real pottery-making experience as possible.

Similar Campaigns

12 items

Eco Spec Card

CHEIL, Seoul

Eco Spec Card

2018, SAMSUNG

(opens in a new tab)