For 52 years, Embratur has been connecting the world to Brazil and the Brazilians. During this period, the institute has strategically carried out the mission of taking to the four corners of the planet: both the natural and cultural beauties of our country, the excellence of the country's tourist infrastructure, and the many business and leisure opportunities we offer.

Embratur´s challenge, along with Isobar´s, is greater than that: maintaining and expanding Brazil's attractiveness as an international destination, by working hard to attract more and more tourists and identifying communication opportunities.

The ads are part of a series that has been produced for social networks on a monthly basis. In this specific case, the focus was to sell the heavenly beaches of Brazil. The title "See heaven while you can" is a direct invitation to visit our main beauties.