We created the first real VR recruitment platform. As potential candidates interacted with the experience, they were fully immersed and tracked through real-time data gathering, and interpretation, so we could learn their individual traits and serve them relevant job recommendations in the VR experience.

Players lead a full-scale disaster relief simulation set on a Category 5 cyclone devastated island. As they learn about us, we learn about them, making unique job recommendations based on how they play. In real-time, behavioural data is gathered such as:

*Risk assessment

*Task prioritisation

*Problem solving.

This data forms a unique player profile. Using an algorithm to interpret the data the experience serves job roles best suited to each player.

This isn’t a 360 video, it’s a true VR experience that’s completely interactive, tracking everything they do to serve custom messages directly in the VR experience, in real-time. We also served custom post experience messages based on the data we captured in VR.

This VR experience was created to be more than a one-off activation. There are 9 custom designed kits giving specialist teams the scale to regularly deploy the experience nationally, at universities and career expos.

Our business target was to reach a whole new audience at university trade shows and career expos. Because VRecruitment is an immersive use of technology that we turned into a recruitment platform we exceeded those expectations.

Post experience research found:

*73% felt more positive about a career in the ADF

*92% had better understanding of the ADF

And most importantly:

*300% increase in Expressions Of Interest forms

(The EOI is first step in the process of joining the ADF. This increase is based on the average EOI forms completed per number of persons interacted with at similar university events and career expos)