Cannes Lions
DDB GERMANY BERLIN, Berlin / VOLKSWAGEN / 2010
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This is what the classical cliché car chase in the movies is made of:- The drivers swearing, shouting instructions, talking as if everything is under control.
- The lady in the passenger seat, who is whining, screaming and sometimes navigating.
- The engines roaring, other cars horns, screaming tyres.For this radio advert we simply erase the third, since the new Golf has the quietest interior ever in its class.
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