Cannes Lions

VW GOLF DSG

DDB GERMANY, Berlin / VOLKSWAGEN / 2005

Presentation Image
Presentation Image
Film

Overview

Entries

Credits

Overview

Description

Leaving out the blanks, full stops and commas strikingly and plainly showed the advantages of the direct gears. A highly complex product is literally lead in front of the reader's eyes.

Outcome

First results show a response of 4%.

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