Environmental aggressors, like heat, humidity, wind, cold and pollution, can wreak havoc on your skin by dehydrating and damaging it. Unless you use Neutrogena Hydro Boost, which is specifically designed to counter this. We needed to prove this to jump-start slowing sales in Taiwan and across the region.

Smart billboards with environmental sensors Each Weather View

digital billboard visualized aggressor levels at its location and generated matching dynamic discounts. The higher the aggressor levels, the higher the discount. Weather-triggered programmatic ads On mobile and social, we tracked weather patterns to serve up messages and offers to potential users.