Cannes Lions

#WhatIReallyReallyWant

BBH, London / UNITED NATIONS / 2017

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In 2015 World leaders at the UN promised to put girls and women first, to get more women in education, to end child marriage and to tackle inequalities.

So this year, Global Goals decided to bring Girl Power back for 2016 and remind world leaders (and the new Secretary General of the United Nations) what we all really really want.

20 years after the release of the most famous Girl Power anthem of all time, Global Goals launched a modern remake of the Spice Girls’ Wannabe.

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