Cannes Lions
WWF
OGILVY MEXICO, Mexico City / WORLD WILDLIFE FUND (WWF) / 2011
Awards:
1 Shortlisted Cannes Lions
Overview
Entries
Credits
Overview
Description
To create a positive and inspiring concept that engages consumers with the philosophy of WWF.
Execution
The idea behind the design is to reflect the beauty in the balance of the nature, in a simple and inspiring way.
Outcome
The campaign has Top Tweeted mention in twitter, and it appeared on most of the main advertising blogs and sites.
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12 items
