Cannes Lions
EURO RSCG 27, Suresnes / CITROEN / 2003
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The Citroën Xsara Picasso, adequately named 'Zapping', portrays a series of images while 'Zapping' through the various television programmes. Furthermore, one sees the face of Picasso everywhere, whether it be the reporter, the football player and so forth. The syndrome can only be dealt with by seeing a Citroën dealer.
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