As a recent innovation to Olympic coverage, broadcasters now use a yellow line super-imposed on the screen to represent the world record pace. The line glides across the screen alongside the competitors, serving as a constant reminder of the best performance the world has ever known. The invention of the yellow line adds a dramatic new dimension to the events. The athletes now chase the line in addition to each other. Sometimes, they catch up to it and overtake it. Other times they are overtaken by it. On very rare occasions, they leave the line in the dust.

This advert suggests that the line doesn't only apply to world record paces and Olympic caliber athletes. It applies to anyone who is striving to accomplish a personal best. In other words, we all have our own version of the yellow line. And it is up to us to catch up to it, overtake it, and leave it in the dust.