Direct > Use of Direct Marketing

TAXI FOR CARS

4 AM SAATCHI & SAATCHI, Guatemala / INDUSTRIAS LICORERAS DE GUATEMALA / 2014

CampaignCampaignLayout(opens in a new tab)
Presentation Image
Case Film
1 of 0 items

Overview

Credits

More Entries from Ambient Media: large scale in Direct

24 items

Grand Prix Cannes Lions
MAGIC OF FLYING

Ambient Media: large scale

MAGIC OF FLYING

BRITISH AIRWAYS, OGILVYONE LONDON

(opens in a new tab)
Gold Cannes Lions
ALMOST IDENTICAL

Ambient Media: large scale

ALMOST IDENTICAL

MONDELEZ INTERNATIONAL, DEL CAMPO SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
SORRY I SPENT IT ON MYSELF

Ambient Media: small scale

SORRY I SPENT IT ON MYSELF

HARVEY NICHOLS, ADAM&EVEDDB

(opens in a new tab)
Gold Cannes Lions
FIFA 14

Direct response broadcast: TV, radio & infomercials

FIFA 14

MICROSOFT, Y&R COLOMBIA

(opens in a new tab)
Gold Cannes Lions
SWEETIE

Use of Dgital Marketing

SWEETIE

TERRE DES HOMMES, LEMZ

(opens in a new tab)
Gold Cannes Lions
BOB DYLAN LIKE A ROLLING STONE

Use of Dgital Marketing

BOB DYLAN LIKE A ROLLING STONE

SONY, INTERLUDE

(opens in a new tab)
Gold Cannes Lions
SPEAKING EXCHANGE

Use of Other Digital Platforms

SPEAKING EXCHANGE

CNA, DRAFTFCB BRASIL

(opens in a new tab)
Gold Cannes Lions
DEAR FUTURE MOM

Response/Real-Time Activity

DEAR FUTURE MOM

COORDOWN ONLUS, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Product Launches

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

(opens in a new tab)
Gold Cannes Lions
MILKA LAST SQUARE

Fast Moving Consumer Goods

MILKA LAST SQUARE

MONDELEZ INTERNATIONAL, BUZZMAN

(opens in a new tab)
Gold Cannes Lions
ALMOST IDENTICAL

Fast Moving Consumer Goods

ALMOST IDENTICAL

MONDELEZ INTERNATIONAL, DEL CAMPO SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
LIVE TEST SERIES

Cars & Automotive Services

LIVE TEST SERIES

VOLVO, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
SOUND OF HONDA / AYRTON SENNA 1989

Cars & Automotive Services

SOUND OF HONDA / AYRTON SENNA 1989

HONDA, DENTSU

(opens in a new tab)
Gold Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Retail & E-Commerce, including Restaurants

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

(opens in a new tab)
Gold Cannes Lions
VROOM RING BOOM

Corporate Image & Information

VROOM RING BOOM

CLARO, OGILVY GUATEMALA

(opens in a new tab)
Gold Cannes Lions
RAISING VOICES

Charities

RAISING VOICES

COLEGIO LAS LOMAS ORAL, OGILVY & MATHER ARGENTINA

(opens in a new tab)
Gold Cannes Lions
SWEETIE

Charities

SWEETIE

TERRE DES HOMMES, LEMZ

(opens in a new tab)
Gold Cannes Lions
DEAR FUTURE MOM

Public Health & Safety, Public Awareness Messages

DEAR FUTURE MOM

COORDOWN ONLUS, SAATCHI & SAATCHI

(opens in a new tab)
Gold Cannes Lions
WE WERE THERE

Integrated Campaign Led by Direct Marketing

WE WERE THERE

BNP PARIBAS, SID LEE

(opens in a new tab)
Silver Cannes Lions
PENNY THE PIRATE

Dimensional Mailing

PENNY THE PIRATE

LUXOTTICA, SAATCHI & SAATCHI

(opens in a new tab)
Silver Cannes Lions
AUDI TEST DRIVE CUBE

Dimensional Mailing

AUDI TEST DRIVE CUBE

AUDI, PHILIPP UND KEUNTJE

(opens in a new tab)
Silver Cannes Lions
INGLORIOUS FRUITS AND VEGETABLES

Ambient Media: large scale

INGLORIOUS FRUITS AND VEGETABLES

INTERMARCHE, MARCEL

(opens in a new tab)
Silver Cannes Lions
SHARE MY DABBA

Ambient Media: small scale

SHARE MY DABBA

HAPPY LIFE WELFARE & DABBAWALA FOUNDATION, McCANN WORLDGROUP INDIA

(opens in a new tab)
Silver Cannes Lions
WE WERE THERE

Use of Dgital Marketing

WE WERE THERE

BNP PARIBAS, SID LEE

(opens in a new tab)

More Entries from 4 AM SAATCHI & SAATCHI

24 items

Silver Cannes Lions
HIJACK

Activation by Location or Proximity

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Silver Cannes Lions
SPORTS HOMEWORK

Wearable Technology

SPORTS HOMEWORK

GATORADE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Bronze Cannes Lions
SPONGEPILL

Best Use of Ambient Media: Small Scale

SPONGEPILL

GLAXO SMITH-KLINE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Bronze Cannes Lions
HIJACK

Products

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Shortlisted Cannes Lions
HIJACK

Direct Response Digital: Mobile Marketing

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Shortlisted Cannes Lions
SPORTS HOMEWORK

Education & Awareness

SPORTS HOMEWORK

GATORADE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
Shortlisted Cannes Lions
EXCELLBOOK

Other Consumer Products (including Durable Goods)

EXCELLBOOK

DIESEL, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
PRIME TIME FAMILY

Use of Screens

PRIME TIME FAMILY

VAESEN, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
HIJACK

Best Use of Guerilla Marketing in a Promotional Campaign

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
TORTILLA STAMP

Best Use of Guerilla Marketing in a Promotional Campaign

TORTILLA STAMP

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
SPONGEPILL

Best Use of Guerilla Marketing in a Promotional Campaign

SPONGEPILL

GLAXO SMITH-KLINE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
CLOUD SKETCH

Use of Exhibitions and Installations

CLOUD SKETCH

KASPERLE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
TAXI FOR CARS

Ambient Media: large scale

TAXI FOR CARS

INDUSTRIAS LICORERAS DE GUATEMALA, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
THE MUSEUM THAT BECAME ALIVE

Best Use of Ambient in a Promotional Campaign

THE MUSEUM THAT BECAME ALIVE

MVSEO DE LA SEMANA SANTA, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
SACRIFICE SHOE

Durable Consumer Goods

SACRIFICE SHOE

MEAT PACK, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
SACRIFICE SHOE

Durable Consumer Goods

SACRIFICE SHOE

MEAT PACK, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
DOGUIMOTE

Other Technology for Mobile

DOGUIMOTE

AMA ASOCIACION DE AMIGOS DE LOS ANIMALES, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
MEMORY DIAPER

Other Technology for Mobile

MEMORY DIAPER

ASOCIACION GRUPO ERMITA, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
HIJACK

Best Use of Shopper Marketing in a Promotional Campaign

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
AWAKE YOURSELF

Direct Response Digital: Mobile Marketing

AWAKE YOURSELF

DIVECO, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
SMILE DETECTION FLYER

Best Use of Shopper Marketing in a Promotional Campaign

SMILE DETECTION FLYER

CANON, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
INK

Household

INK

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
KETCHUP

Household

KETCHUP

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

(opens in a new tab)
WIFI CATALOG

Best New Product Launch/Re-Launch or Multi-Product Promotion

WIFI CATALOG

LA PRADERA MALL, 4 AM SAATCHI & SAATCHI

(opens in a new tab)