Mobile > Creative Use Of Technology

HIJACK

4 AM SAATCHI & SAATCHI, Guatemala / ALIAS / 2012

Awards:

Silver Cannes Lions
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Overview

Credits

More Entries from Activation by Location or Proximity in Mobile

24 items

Grand Prix Cannes Lions
HILLTOP RE-IMAGINED FOR COCA-COLA

Best User Experience

HILLTOP RE-IMAGINED FOR COCA-COLA

GOOGLE, GROW INTERACTIVE

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Gold Cannes Lions
BACKSEAT DRIVER

Activation by Location or Proximity

BACKSEAT DRIVER

TOYOTA, PARTY

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Gold Cannes Lions
BAND-AID MAGIC VISION

Augmented Mobile Experience

BAND-AID MAGIC VISION

JOHNSON & JOHNSON, JWT NEW YORK

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Gold Cannes Lions
CHEVY GAME TIME

Use of Multiple Screens or Networked Mobile Technology

CHEVY GAME TIME

CHEVROLET, GOODBY SILVERSTEIN & PARTNERS

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Gold Cannes Lions
VIP FRIDGE MAGNET

Use of Innovative Technology for mobile

VIP FRIDGE MAGNET

RED TOMATO PIZZA, TBWA\RAAD

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Gold Cannes Lions
PARKING DOUCHE

News, Weather and Media

PARKING DOUCHE

THE VILLAGE, LOOK AT ME

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Gold Cannes Lions
PAIN SQUAD

Charities, Not for Profit and Public Information

PAIN SQUAD

THE HOSPITAL FOR SICK CHILDREN, CUNDARI

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Gold Cannes Lions
FAKE AD

Tablets and Other Devices

FAKE AD

BRADESCO, ALMAPBBDO

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Gold Cannes Lions
BACKSEAT DRIVER

Products

BACKSEAT DRIVER

TOYOTA, PARTY

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Gold Cannes Lions
MYSTERY AD

Products

MYSTERY AD

NOKIA, YOC

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Gold Cannes Lions
PENNIES FOR LIFE

Messaging Campaigns, including SMS, MMS and Mobile EmailMessaging Campaigns, including SMS, MMS and Mobile Email

PENNIES FOR LIFE

MICROLOAN, DLKW LOWE

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Gold Cannes Lions
PAIN SQUAD

Best User Experience

PAIN SQUAD

THE HOSPITAL FOR SICK CHILDREN, CUNDARI

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Silver Cannes Lions
HIJACK

Activation by Location or Proximity

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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Silver Cannes Lions
SUNNY SALE

Augmented Mobile Experience

SUNNY SALE

EMART, CHEIL WORLDWIDE

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Silver Cannes Lions
NIKE+ FUELBAND

Use of Innovative Technology for mobile

NIKE+ FUELBAND

NIKE, R/GA

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Silver Cannes Lions
CNN IREPORT

Social Media

CNN IREPORT

NOKIA, TURNER BROADCASTING SYSTEM

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Silver Cannes Lions
KID RESCUE

Charities, Not for Profit and Public Information

KID RESCUE

TELEFONICA, Y&R COLOMBIA

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Silver Cannes Lions
BEATING FACTS

Tablets and Other Devices

BEATING FACTS

PLAN.NET

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Silver Cannes Lions
TORI 500

Products

TORI 500

LEXUS, TEAM ONE

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Silver Cannes Lions
THE ESCAPE IAD

Products

THE ESCAPE IAD

INTEL, ANSIBLE MOBILE

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Silver Cannes Lions
BE THE COACH

Best Integrated Campaign Led by Mobile

BE THE COACH

SOUTH AFRICAN BREWERIES, OGILVY CAPE TOWN

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Silver Cannes Lions
CHOK! CHOK! CHOK!

Best Integrated Campaign Led by Mobile

CHOK! CHOK! CHOK!

McCANN WORLDGROUP

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Silver Cannes Lions
THE 360º NS ROYAL WAITING ROOMS

Interface & Navigation

THE 360º NS ROYAL WAITING ROOMS

NS DUTCH RAILWAYS, XS2THEWORLD

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Silver Cannes Lions
STING 25

Best Visual Design/Aesthetic

STING 25

KSM, @radical.media

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More Entries from 4 AM SAATCHI & SAATCHI

24 items

Silver Cannes Lions
HIJACK

Activation by Location or Proximity

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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Silver Cannes Lions
SPORTS HOMEWORK

Wearable Technology

SPORTS HOMEWORK

GATORADE, 4 AM SAATCHI & SAATCHI

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Bronze Cannes Lions
SPONGEPILL

Best Use of Ambient Media: Small Scale

SPONGEPILL

GLAXO SMITH-KLINE, 4 AM SAATCHI & SAATCHI

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Bronze Cannes Lions
HIJACK

Products

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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Shortlisted Cannes Lions
HIJACK

Direct Response Digital: Mobile Marketing

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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Shortlisted Cannes Lions
SPORTS HOMEWORK

Education & Awareness

SPORTS HOMEWORK

GATORADE, 4 AM SAATCHI & SAATCHI

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Shortlisted Cannes Lions
EXCELLBOOK

Other Consumer Products (including Durable Goods)

EXCELLBOOK

DIESEL, 4 AM SAATCHI & SAATCHI

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PRIME TIME FAMILY

Use of Screens

PRIME TIME FAMILY

VAESEN, 4 AM SAATCHI & SAATCHI

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HIJACK

Best Use of Guerilla Marketing in a Promotional Campaign

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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TORTILLA STAMP

Best Use of Guerilla Marketing in a Promotional Campaign

TORTILLA STAMP

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

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SPONGEPILL

Best Use of Guerilla Marketing in a Promotional Campaign

SPONGEPILL

GLAXO SMITH-KLINE, 4 AM SAATCHI & SAATCHI

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CLOUD SKETCH

Use of Exhibitions and Installations

CLOUD SKETCH

KASPERLE, 4 AM SAATCHI & SAATCHI

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TAXI FOR CARS

Ambient Media: large scale

TAXI FOR CARS

INDUSTRIAS LICORERAS DE GUATEMALA, 4 AM SAATCHI & SAATCHI

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THE MUSEUM THAT BECAME ALIVE

Best Use of Ambient in a Promotional Campaign

THE MUSEUM THAT BECAME ALIVE

MVSEO DE LA SEMANA SANTA, 4 AM SAATCHI & SAATCHI

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SACRIFICE SHOE

Durable Consumer Goods

SACRIFICE SHOE

MEAT PACK, 4 AM SAATCHI & SAATCHI

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SACRIFICE SHOE

Durable Consumer Goods

SACRIFICE SHOE

MEAT PACK, 4 AM SAATCHI & SAATCHI

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DOGUIMOTE

Other Technology for Mobile

DOGUIMOTE

AMA ASOCIACION DE AMIGOS DE LOS ANIMALES, 4 AM SAATCHI & SAATCHI

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MEMORY DIAPER

Other Technology for Mobile

MEMORY DIAPER

ASOCIACION GRUPO ERMITA, 4 AM SAATCHI & SAATCHI

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HIJACK

Best Use of Shopper Marketing in a Promotional Campaign

HIJACK

ALIAS, 4 AM SAATCHI & SAATCHI

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AWAKE YOURSELF

Direct Response Digital: Mobile Marketing

AWAKE YOURSELF

DIVECO, 4 AM SAATCHI & SAATCHI

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SMILE DETECTION FLYER

Best Use of Shopper Marketing in a Promotional Campaign

SMILE DETECTION FLYER

CANON, 4 AM SAATCHI & SAATCHI

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INK

Household

INK

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

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KETCHUP

Household

KETCHUP

PROCTER & GAMBLE, 4 AM SAATCHI & SAATCHI

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WIFI CATALOG

Best New Product Launch/Re-Launch or Multi-Product Promotion

WIFI CATALOG

LA PRADERA MALL, 4 AM SAATCHI & SAATCHI

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