Mobile > Technology

AYRTON SENNA: THE HEART OF BRAZIL

J. WALTER THOMPSON BRAZIL, Sao Paulo / INSTITUTO AYRTON SENNA / 2016

Awards:

Silver Cannes Lions
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Case Film
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Overview

Credits

More Entries from Augmented Mobile Experience in Mobile

24 items

Grand Prix Cannes Lions
NYT VR

Apps as Part of a Campaign

NYT VR

GE-DAKO, T BRAND STUDIO

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Gold Cannes Lions
#COMEONIN

Activation by Location

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

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Gold Cannes Lions
SAMSUNG BLIND CAP

Activation by Proximity

SAMSUNG BLIND CAP

SAMSUNG, CHEIL SPAIN

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Gold Cannes Lions
SHOP WITH THE FORCE

Websites as Part of a Campaign

SHOP WITH THE FORCE

STANCE, ZAMBEZI

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Gold Cannes Lions
STRAIGHT OUTTA

Social Trends

STRAIGHT OUTTA

BEATS BY DRE, HUSTLE

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Gold Cannes Lions
HASHTAGS FOR LIFE.

Social Purpose

HASHTAGS FOR LIFE.

PERUVIAN RED CROSS, McCANN LIMA

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Gold Cannes Lions
MANBOOBS

Social Purpose

MANBOOBS

MACMA, DAVID

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Gold Cannes Lions
THE SWEDISH NUMBER

Integrated Campaign

THE SWEDISH NUMBER

SWEDISH TOURIST ASSOCIATION, INGO

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Gold Cannes Lions
WHATSGERMAN

Messaging Campaign

WHATSGERMAN

PLAN.NET GROUP, SERVICEPLAN

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Silver Cannes Lions
THE TRAFFIC GAAYE

Activation by Location

THE TRAFFIC GAAYE

VIDEOCON, Y&R

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Silver Cannes Lions
AYRTON SENNA: THE HEART OF BRAZIL

Augmented Mobile Experience

AYRTON SENNA: THE HEART OF BRAZIL

INSTITUTO AYRTON SENNA, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
DREAMS OF DALÍ

Virtual Reality Experience

DREAMS OF DALÍ

THE DALI MUSEUM, GOODBY SILVERSTEIN & PARTNERS

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Silver Cannes Lions
LIGHTSABER ESCAPE: A CHROME EXPERIMENT

Networked / Connected Mobile Technology

LIGHTSABER ESCAPE: A CHROME EXPERIMENT

DISNEY, 72ANDSUNNY

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Silver Cannes Lions
AMATEUR REPLAY

Connected Devices

AMATEUR REPLAY

ALLIANZ, OGILVY & MATHER SINGAPORE

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Silver Cannes Lions
BABOLAT POP

Wearable Technology

BABOLAT POP

BABOLAT, OGILVYONE

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Silver Cannes Lions
SIZZL

Apps as Part of a Campaign

SIZZL

OSCAR MAYER, 360i

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Silver Cannes Lions
SONGS OF VIOLENCE

Accessibility, Charity & Non-profit

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

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Silver Cannes Lions
#RACEYOURHEARTOUT

Connected Experience Games

#RACEYOURHEARTOUT

ACURA, IGNITION A RAZORFISH COMPANY

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Silver Cannes Lions
#COMEONIN

Content for User Engagement

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

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Silver Cannes Lions
TACO EMOJI ENGINE

Content for User Engagement

TACO EMOJI ENGINE

TACO BELL, DEUTSCH LA

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Silver Cannes Lions
UNCRUSHABLE

Response / Real-time Activity

UNCRUSHABLE

M.J. BALE, WHYBIN\TBWA GROUP SYDNEY

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Silver Cannes Lions
#LIVEINTHEMOVIES

Response / Real-time Activity

#LIVEINTHEMOVIES

AIRBNB, TBWA\CHIAT\DAY

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Silver Cannes Lions
#COMEONIN

Co-Creation & User Generated Content

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

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Silver Cannes Lions
DONATE THE BARS

Co-Creation & User Generated Content

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

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More Entries from J. WALTER THOMPSON BRAZIL

24 items

Silver Cannes Lions
AYRTON SENNA: THE HEART OF BRAZIL

Augmented Mobile Experience

AYRTON SENNA: THE HEART OF BRAZIL

INSTITUTO AYRTON SENNA, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
MORE THAN 70%

Artist as an Ambassador for a Cause

MORE THAN 70%

INSTITUTO AZMINA, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
STOCKBROKER

Charities & Non-profit

STOCKBROKER

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
IT MANAGER

Charities & Non-profit

IT MANAGER

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
ARCHITECT

Charities & Non-profit

ARCHITECT

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
ENGINEER

Charities & Non-profit

ENGINEER

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
DELAYED FLIGHT BREAK MACHINE

Use of Real-time Data

DELAYED FLIGHT BREAK MACHINE

KITKAT, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
DONATE THE BARS

Co-Creation & User Generated Content

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

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Silver Cannes Lions
DONATE THE BARS

Co-Creation & User Generated Content

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
ANONYMOUS FRIEND

Charities & Non-profit

ANONYMOUS FRIEND

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
SKYLINE

Charities, Public Health & Safety, Public Sector & Awareness Messages

SKYLINE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
ICEBERG

Charities, Public Health & Safety, Public Sector & Awareness Messages

ICEBERG

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
DUNES

Charities, Public Health & Safety, Public Sector & Awareness Messages

DUNES

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
WHITE FACE

Charities, Public Health & Safety, Public Sector & Awareness Messages

WHITE FACE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
GREY FACE

Charities, Public Health & Safety, Public Sector & Awareness Messages

GREY FACE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
BLACK FACE

Charities, Public Health & Safety, Public Sector & Awareness Messages

BLACK FACE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
MORE THAN 70%

Use of Radio & Audio as a Medium

MORE THAN 70%

INSTITUTO AZMINA, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
MORE THAN 70%

Branded Content / Programming

MORE THAN 70%

INSTITUTO AZMINA, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
DELAYED FLIGHT BREAK MACHINE

Use of Ambient Media: Large Scale

DELAYED FLIGHT BREAK MACHINE

KITKAT, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
MORE THAN 70%

Use of Music

MORE THAN 70%

INSTITUTO AZMINA, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
DONATE THE BARS

Use of Mobile

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
REINCARNATION

Sculptural Brand Installation & Experience

REINCARNATION

J.WALTER THOMPSON3, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
WHITE FACE

Art Direction

WHITE FACE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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Bronze Cannes Lions
GREY FACE

Art Direction

GREY FACE

ALCOHOLICS ANONYMOUS, J. WALTER THOMPSON BRAZIL

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