THE TRAFFIC GAAYE

Activation by Location

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

Activation by Proximity

SAMSUNG BLIND CAP

SAMSUNG, CHEIL SPAIN

Websites as Part of a Campaign

SHOP WITH THE FORCE

STANCE, ZAMBEZI

Social Trends

STRAIGHT OUTTA

BEATS BY DRE, HUSTLE

Social Purpose

HASHTAGS FOR LIFE.

PERUVIAN RED CROSS, McCANN LIMA

Social Purpose

MANBOOBS

MACMA, DAVID

Integrated Campaign

THE SWEDISH NUMBER

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Messaging Campaign

WHATSGERMAN

PLAN.NET GROUP, SERVICEPLAN

Activation by Location

THE TRAFFIC GAAYE

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Augmented Mobile Experience

AYRTON SENNA: THE HEART OF BRAZIL

INSTITUTO AYRTON SENNA, J. WALTER THOMPSON BRAZIL

Virtual Reality Experience

DREAMS OF DALÍ

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Networked / Connected Mobile Technology

LIGHTSABER ESCAPE: A CHROME EXPERIMENT

DISNEY, 72ANDSUNNY

Connected Devices

AMATEUR REPLAY

ALLIANZ, OGILVY & MATHER SINGAPORE

Wearable Technology

BABOLAT POP

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Apps as Part of a Campaign

SIZZL

OSCAR MAYER, 360i

Accessibility, Charity & Non-profit

SONGS OF VIOLENCE

ESTADAO, FCB BRASIL

Connected Experience Games

#RACEYOURHEARTOUT

ACURA, IGNITION A RAZORFISH COMPANY

Content for User Engagement

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

Content for User Engagement

TACO EMOJI ENGINE

TACO BELL, DEUTSCH LA

Response / Real-time Activity

UNCRUSHABLE

M.J. BALE, WHYBIN\TBWA GROUP SYDNEY

Response / Real-time Activity

#LIVEINTHEMOVIES

AIRBNB, TBWA\CHIAT\DAY

Co-Creation & User Generated Content

#COMEONIN

THE SYDNEY OPERA HOUSE, DDB

Co-Creation & User Generated Content

DONATE THE BARS

ATADOS, J. WALTER THOMPSON BRAZIL

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