Industry Craft > Art Direction
Ikea Real Life Series Simps...
PUBLICIS SPAIN, Madrid / IKEA / 2019
Awards:
Silver Cannes Lions
Overview
Credits
Overview
Cultural/Context information for the jury
If someone finds an idea room décor on TV, they sure will find an affordable way to bring it to life at IKEA. But to prove that was no easy task. After three of the most iconic family rooms on TV were selected, the research team had the task to replicate them with IKEA furniture only.
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