Social and Influencer > Craft

MADE IN NY

TBWA\CHIAT\DAY , Los Angeles / GATORADE / 2015

Awards:

Silver Cannes Lions
CampaignCampaignLayout(opens in a new tab)
Case Film
Online Video
Presentation Image
1 of 0 items

Overview

Credits

More Entries from Storytelling in Social and Influencer

24 items

Grand Prix Cannes Lions
GISELE BÜNDCHEN - I WILL WHAT I WANT

Integrated Multi-Platform Campaign (Online & Offline)

GISELE BÜNDCHEN - I WILL WHAT I WANT

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
HAMMERHEAD

User Experience

HAMMERHEAD

HAMMERHEAD NAVIGATION, R/GA

(opens in a new tab)
Gold Cannes Lions
GISELE BÜNDCHEN - I WILL WHAT I WANT

Storytelling

GISELE BÜNDCHEN - I WILL WHAT I WANT

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
THE OTHER SIDE

Storytelling

THE OTHER SIDE

HONDA, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
THE BERLIN WALL OF SOUND

Use of Music/Sound Design

THE BERLIN WALL OF SOUND

SOUNDCLOUD, GREY GERMANY

(opens in a new tab)
Gold Cannes Lions
GISELE BÜNDCHEN - I WILL WHAT I WANT

Clothing, Footwear & Accessories

GISELE BÜNDCHEN - I WILL WHAT I WANT

UNDER ARMOUR, DROGA5

(opens in a new tab)
Gold Cannes Lions
LOOK AT ME

Other Consumer Products (Including Durable Goods)

LOOK AT ME

SAMSUNG, CHEIL WORLDWIDE

(opens in a new tab)
Gold Cannes Lions
GROCERIES NOT GUNS

Charities, Public Health & Safety, Public Awareness Messages

GROCERIES NOT GUNS

MOMS DEMAND ACTION FOR GUN SENSE IN AMERICA, GREY CANADA

(opens in a new tab)
Gold Cannes Lions
#LIKEAGIRL

Social Video

#LIKEAGIRL

PROCTER & GAMBLE, LEO BURNETT TORONTO

(opens in a new tab)
Gold Cannes Lions
THE OTHER SIDE

Interactive Video

THE OTHER SIDE

HONDA, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
PRINT FOR HELP

Engagement Platform

PRINT FOR HELP

HEWLET-PACKARD, FCB BRASIL

(opens in a new tab)
Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Co-Creation & User Generated Content

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

(opens in a new tab)
Gold Cannes Lions
DREAM ON

Use of Co-Creation & User Generated Content

DREAM ON

ADOBE, GOODBY SILVERSTEIN & PARTNERS

(opens in a new tab)
Gold Cannes Lions
#LIKEAGIRL

Community Building/Management

#LIKEAGIRL

PROCTER & GAMBLE, LEO BURNETT TORONTO

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Native Advertising

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Native Advertising

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Native Advertising

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Native Advertising

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
UNSKIPPABLE

Native Advertising

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

(opens in a new tab)
Gold Cannes Lions
CLEVER BUOY

Tangible Tech (incl. Digital Products, Utilities & Tools)

CLEVER BUOY

OPTUS, M&C SAATCHI

(opens in a new tab)
Gold Cannes Lions
SAFETY TRUCK

Spatial Tech (incl. Digital Installation/Exhibit)

SAFETY TRUCK

SAMSUNG, LEO BURNETT ARGENTINA

(opens in a new tab)
Gold Cannes Lions
HOUSE OF MAMBA

Spatial Tech (incl. Digital Installation/Exhibit)

HOUSE OF MAMBA

NIKE, AKQA

(opens in a new tab)
Silver Cannes Lions
JEFF BRIDGES SLEEPING TAPES

Storytelling

JEFF BRIDGES SLEEPING TAPES

SQUARESPACE, WIEDEN+KENNEDY

(opens in a new tab)
Silver Cannes Lions
MADE IN NY

Storytelling

MADE IN NY

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)

More Entries from TBWA\CHIAT\DAY

24 items

Gold Cannes Lions
MADE IN NY

Non-Alcoholic Drinks

MADE IN NY

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
MADE IN NY

Storytelling

MADE IN NY

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
SHOULDERS OF GIANTS

Cars & Automotive Products & Services

SHOULDERS OF GIANTS

NISSAN, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
GRAMMYCAM

Live Shows / Concerts / Festivals

GRAMMYCAM

GRAMMY'S, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
SWEAT IT TO GET IT

Food & Drinks (incl. Alcoholic Drinks)

SWEAT IT TO GET IT

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
NO BORDERS

PR Excellence in Effectiveness

NO BORDERS

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Silver Cannes Lions
#LIVEINTHEMOVIES

Response / Real-time Activity

#LIVEINTHEMOVIES

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
GT ACADEMY USA SEASON 2

Best non-fiction program, series or film where a client has successfully created a reality, documentary or entertainment show around a product(s) or brand(s)

GT ACADEMY USA SEASON 2

NISSAN, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
SWEAT IT TO GET IT

Use of Customer in-Store Experience

SWEAT IT TO GET IT

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
SWEAT IT TO GET IT

Non-Fiction: Online Series (minumum 3 episodes)

SWEAT IT TO GET IT

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
COMPTON

Use of Licensed / Adapted Music

COMPTON

GRAMMY'S, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
WHAT'S IN THE BOX?

Transit

WHAT'S IN THE BOX?

NISSAN, TBWA\CHIAT\DAY

(opens in a new tab)
Bronze Cannes Lions
#LIVEINTHEMOVIES

Response / Real-time Activity

#LIVEINTHEMOVIES

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
MADE IN NY

Direction

MADE IN NY

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
SWEAT IT TO GET IT

Use of Promotional Events & Stunts

SWEAT IT TO GET IT

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
BRAZUCAM

Innovation Lions

BRAZUCAM

ADIDAS, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
COMPTON

Use of an Artist as a Spokesperson/Ambassador in Partnership with a Brand

COMPTON

GRAMMY'S, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
BOLT24 REAL ALL STAR AWARDS

Digital

BOLT24 REAL ALL STAR AWARDS

BOLT24, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
FIXATION

Non-Alcoholic Drinks

FIXATION

GATORADE, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
I'M GOOD

Non-Alcoholic Drinks

I'M GOOD

PEPSI, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
SHOULDERS OF GIANTS

Cinematography

SHOULDERS OF GIANTS

NISSAN, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
NO BORDERS

Travel, Transport & Leisure

NO BORDERS

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
NO BORDERS

Travel, Transport & Leisure

NO BORDERS

AIRBNB, TBWA\CHIAT\DAY

(opens in a new tab)
Shortlisted Cannes Lions
GRAMMYCAM

Media & Publications

GRAMMYCAM

GRAMMY'S, TBWA\CHIAT\DAY

(opens in a new tab)