Brand Experience and Activation > Use of Promo & Activation

NIKE FUELBOX

HUGE, New York / NIKE / 2015

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Overview

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More Entries from Use of Promotional Events & Stunts in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
LIFEPAINT

Cars & Automotive Services

LIFEPAINT

VOLVO, GREY LONDON

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Promotional Events & Stunts

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
CHASING HORIZONS

Use of Promotional Events & Stunts

CHASING HORIZONS

CITIZEN, WIEDEN+KENNEDY AMSTERDAM

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Gold Cannes Lions
SECURITY MOMS

Use of Live Shows/Concerts/Festivals

SECURITY MOMS

SPORT CLUB RECIFE, OGILVY BRASIL

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Gold Cannes Lions
THE GUN SHOP

Use of Exhibitions and Installations

THE GUN SHOP

STATES UNITED, GREY NEW YORK

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Gold Cannes Lions
THE SALT YOU CAN SEE

Use of Ambient in a Promotional Campaign: Small Scale

THE SALT YOU CAN SEE

FUNDACION FAVALORO, GREY ARGENTINA

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Gold Cannes Lions
SAFETY TRUCK

Use of Ambient in a Promotional Campaign: Large Scale

SAFETY TRUCK

SAMSUNG, LEO BURNETT ARGENTINA

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Gold Cannes Lions
HOLOGRAMS FOR FREEDOM

Use of Ambient in a Promotional Campaign: Large Scale

HOLOGRAMS FOR FREEDOM

NO SOMOS DELITO (WE ARE NOT CRIME), DDB SPAIN

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Gold Cannes Lions
SHADOW WIFI

Use of Ambient in a Promotional Campaign: Large Scale

SHADOW WIFI

LIGA CONTRA EL CANCER, HAPPINESS BRUSSELS

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Gold Cannes Lions
MAKEUP GENIUS

Use of Customer in-Store Experience

MAKEUP GENIUS

L'OREAL, McCANN PARIS

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Gold Cannes Lions
SOS SMS

Use of Digital Advertising in a Promotional Campaign

SOS SMS

RED CROSS, GREY GROUP MÈXICO

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Gold Cannes Lions
UNSKIPPABLE

Use of Digital Advertising in a Promotional Campaign

UNSKIPPABLE

GEICO, THE MARTIN AGENCY

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Gold Cannes Lions
HOUSE OF MAMBA

Use of New Technology in a Promotional Campaign

HOUSE OF MAMBA

NIKE, AKQA

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Gold Cannes Lions
MISERABLE IN PUERTO RICO

Use of Social Platform(s) in a Promotional Campaign

MISERABLE IN PUERTO RICO

COMMONWEALTH OF PUERTO RICO, J. WALTER THOMPSON PUERTO RICO

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Use of Social Audience in a Promotional Campaign

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
#LIKEAGIRL

Fast Moving Consumer Goods (not including Food & Drinks)

#LIKEAGIRL

PROCTER & GAMBLE, LEO BURNETT TORONTO

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Gold Cannes Lions
NIVEA DOLL

Fast Moving Consumer Goods (not including Food & Drinks)

NIVEA DOLL

BDF, FCB BRASIL

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Gold Cannes Lions
4G4GOOD

Commercial Public Services, including Healthcare & Medical

4G4GOOD

DDB GROUP SINGAPORE

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Gold Cannes Lions
THE SALT YOU CAN SEE

Commercial Public Services, including Healthcare & Medical

THE SALT YOU CAN SEE

FUNDACION FAVALORO, GREY ARGENTINA

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Gold Cannes Lions
SECURITY MOMS

Travel, Entertainment & Leisure

SECURITY MOMS

SPORT CLUB RECIFE, OGILVY BRASIL

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Gold Cannes Lions
PROUD WHOPPER

Retail, e-Commerce & Restaurants

PROUD WHOPPER

BURGER KING, DAVID

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Gold Cannes Lions
NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

Charities (incl. Fundraising, Donations & Appeals)

NAZIS AGAINST NAZIS – GERMANY’S MOST INVOLUNTARY CHARITY WALK

ZDK GESELLSCHAFT DEMOKRATISCHE KULTUR, GGH LOWE

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Gold Cannes Lions
THE ICE BUCKET CHALLENGE

Charities (incl. Fundraising, Donations & Appeals)

THE ICE BUCKET CHALLENGE

THE ALS ASSOCIATION, THE ALS ASSOCIATION

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Gold Cannes Lions
THE GUN SHOP

Public Health & Safety & Public Awareness Messages

THE GUN SHOP

STATES UNITED, GREY NEW YORK

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More Entries from HUGE

24 items

Silver Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Apps

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Bronze Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Apps as a Product / Service

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Shortlisted Cannes Lions
PANTONE THE MAGENTAVERSE

Innovative use of Content

PANTONE THE MAGENTAVERSE

PANTONE LLC, HUGE

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Shortlisted Cannes Lions
SPOTIFY WRAPPED FOR ADVERTISERS

Curation of Data

SPOTIFY WRAPPED FOR ADVERTISERS

SPOTIFY, HUGE

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Shortlisted Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Other Digital Design Solutions

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Shortlisted Cannes Lions
NIKE+ FUELBOX

Special Build

NIKE+ FUELBOX

NIKE, HUGE

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NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Titanium

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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THE FIRST WEARABLE YOU'LL ACTUALLY WANT TO WEAR

Electronics, Entertainment & Consumer Technology

THE FIRST WEARABLE YOU'LL ACTUALLY WANT TO WEAR

MUZIK, HUGE

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CAFE AND R&D LAB

Innovative Technology

CAFE AND R&D LAB

HUGE

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NIKE FUELBOX

Use of Promotional Events & Stunts

NIKE FUELBOX

NIKE, HUGE

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AN INDUSTRY-LEADING OMNICHANNEL EXPERIENCE

Experience Transformation

AN INDUSTRY-LEADING OMNICHANNEL EXPERIENCE

MCDONALD’S, HUGE

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AMERICA’S MOST INCLUSIVE AND ACCESSIBLE FITNESS EXPERIENCE

Experience Transformation

AMERICA’S MOST INCLUSIVE AND ACCESSIBLE FITNESS EXPERIENCE

PLANET FITNESS, HUGE

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DEFUND TO REFUND

Glass

DEFUND TO REFUND

N/A, HUGE

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HOOHA

Titanium

HOOHA

HOOHA, HUGE

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HOOHA

Glass

HOOHA

Hooha, HUGE

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HERO

Other FMCG

HERO

IL MAKIAGE, HUGE

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SPOTIFY WRAPPED FOR ADVERTISERS

Data-driven Targeting

SPOTIFY WRAPPED FOR ADVERTISERS

SPOTIFY, HUGE

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SAFETY FIRST

Other FMCG

SAFETY FIRST

IL MAKIAGE, HUGE

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CLOSE THAN 6 FEET AND I BITE

Other FMCG

CLOSE THAN 6 FEET AND I BITE

IL MAKIAGE, HUGE

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IL MAKIAGE OOH CAMPAIGN

Other FMCG

IL MAKIAGE OOH CAMPAIGN

IL MAKIAGE, HUGE

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WHO SAID SUMMER IS CANCELLED?

Other FMCG

WHO SAID SUMMER IS CANCELLED?

IL MAKIAGE, HUGE

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PANTONE THE MAGENTAVERSE

Brand Experience

PANTONE THE MAGENTAVERSE

PANTONE LLC, HUGE

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HIGH MAINTENANCE B

Other FMCG

HIGH MAINTENANCE B

IL MAKIAGE, HUGE

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I'LL TELL YOU WHEN I'VE HAD ENOUGH

Other FMCG

I'LL TELL YOU WHEN I'VE HAD ENOUGH

IL MAKIAGE, HUGE

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