Creative Business Transformation > Customer Experience

AN INDUSTRY-LEADING OMNICHANNEL EXPERIENCE

HUGE, New York / MCDONALD’S / 2024

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Overview

Credits

More Entries from Experience Transformation in Creative Business Transformation

24 items

Grand Prix Cannes Lions
REFURB

Experience Transformation

REFURB

PHILIPS, LEPUB

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Gold Cannes Lions
RENAULT - CARS TO WORK

New Relationship Models

RENAULT - CARS TO WORK

RENAULT, PUBLICIS CONSEIL

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Silver Cannes Lions
RENAULT - PLUG-INN FOR BUSINESS

Experience Transformation

RENAULT - PLUG-INN FOR BUSINESS

RENAULT, PUBLICIS CONSEIL

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Silver Cannes Lions
ADOPTABLE. BY PEDIGREE

Brand Purpose & Impact

ADOPTABLE. BY PEDIGREE

PEDIGREE, COLENSO BBDO

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Bronze Cannes Lions
ILLUSTRATE CHANGE

Brand Purpose & Impact

ILLUSTRATE CHANGE

JOHNSON & JOHNSON, DELOITTE DIGITAL

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Bronze Cannes Lions
THE E-COMMERCE OF TRUST

Brand Purpose & Impact

THE E-COMMERCE OF TRUST

GAHR WECAPITAL, DDB MEXICO

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Bronze Cannes Lions
AMUNAS RECOVERY

Brand Purpose & Impact

AMUNAS RECOVERY

CUSQUEÑA, BACKUS - AB INBEV

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Bronze Cannes Lions
HEINZ KETCHUP & SEEMINGLY RANCH

Product

HEINZ KETCHUP & SEEMINGLY RANCH

HEINZ KETCHUP, RETHINK

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Shortlisted Cannes Lions
RENAULT - CARS TO WORK

Experience Transformation

RENAULT - CARS TO WORK

RENAULT, PUBLICIS CONSEIL

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Shortlisted Cannes Lions
CLOSER TO CARE

Experience Transformation

CLOSER TO CARE

RAID, OGILVY

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Shortlisted Cannes Lions
HEINZ REMIX CUSTOMIZABLE DIGITAL SAUCE DISPENSER

Targeting, Insights & Personalisation

HEINZ REMIX CUSTOMIZABLE DIGITAL SAUCE DISPENSER

HEINZ, KRAFT HEINZ COMPANY

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Shortlisted Cannes Lions
SELFLESS SHELVES

Targeting, Insights & Personalisation

SELFLESS SHELVES

ARLA, FP7 McCANN

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Shortlisted Cannes Lions
THE DOVE CODE

Creative Application of Emerging Technology

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
THE MAMMOTH MEATBALL

Brand Purpose & Impact

THE MAMMOTH MEATBALL

VOW, VML

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Shortlisted Cannes Lions
THE DOVE CODE

Brand Purpose & Impact

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
CDSS: CHANGE FOR INCLUSION

Brand Purpose & Impact

CDSS: CHANGE FOR INCLUSION

CDSS, FCB TORONTO

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Shortlisted Cannes Lions
LOST CHILD ALERT

Brand Purpose & Impact

LOST CHILD ALERT

ELETROMIDIA, ALMAPBBDO

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Shortlisted Cannes Lions
NETWORK PASS

New Relationship Models

NETWORK PASS

T MOBILE, VML

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Shortlisted Cannes Lions
RENAULT - PLUG-INN FOR BUSINESS

New Relationship Models

RENAULT - PLUG-INN FOR BUSINESS

RENAULT, PUBLICIS CONSEIL

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Shortlisted Cannes Lions
GLOBAL HEINZ: REBUILDING AN ICON

End-to-End Transformation

GLOBAL HEINZ: REBUILDING AN ICON

HEINZ, KRAFT HEINZ COMPANY

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Shortlisted Cannes Lions
TOGETHER LET'S END MALARIA

Product

TOGETHER LET'S END MALARIA

SC JOHNSON, SC JOHNSON

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Shortlisted Cannes Lions
HEINZ REMIX CUSTOMIZABLE DIGITAL SAUCE DISPENSER

Product

HEINZ REMIX CUSTOMIZABLE DIGITAL SAUCE DISPENSER

HEINZ, KRAFT HEINZ COMPANY

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Shortlisted Cannes Lions
SAMSUNG UNFEAR

Product

SAMSUNG UNFEAR

SAMSUNG, CHEIL WORLDWIDE

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Shortlisted Cannes Lions
SELFLESS SHELVES

Product

SELFLESS SHELVES

ARLA, FP7 McCANN

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More Entries from HUGE

24 items

Silver Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Apps

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Bronze Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Apps as a Product / Service

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Shortlisted Cannes Lions
PANTONE THE MAGENTAVERSE

Innovative use of Content

PANTONE THE MAGENTAVERSE

PANTONE LLC, HUGE

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Shortlisted Cannes Lions
SPOTIFY WRAPPED FOR ADVERTISERS

Curation of Data

SPOTIFY WRAPPED FOR ADVERTISERS

SPOTIFY, HUGE

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Shortlisted Cannes Lions
NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Other Digital Design Solutions

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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Shortlisted Cannes Lions
NIKE+ FUELBOX

Special Build

NIKE+ FUELBOX

NIKE, HUGE

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NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

Titanium

NOTIFICA: THE APP YOU'LL BE GLAD YOU DON'T NEED

UNITED WE DREAM, HUGE

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THE FIRST WEARABLE YOU'LL ACTUALLY WANT TO WEAR

Electronics, Entertainment & Consumer Technology

THE FIRST WEARABLE YOU'LL ACTUALLY WANT TO WEAR

MUZIK, HUGE

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CAFE AND R&D LAB

Innovative Technology

CAFE AND R&D LAB

HUGE

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NIKE FUELBOX

Use of Promotional Events & Stunts

NIKE FUELBOX

NIKE, HUGE

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AN INDUSTRY-LEADING OMNICHANNEL EXPERIENCE

Experience Transformation

AN INDUSTRY-LEADING OMNICHANNEL EXPERIENCE

MCDONALD’S, HUGE

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AMERICA’S MOST INCLUSIVE AND ACCESSIBLE FITNESS EXPERIENCE

Experience Transformation

AMERICA’S MOST INCLUSIVE AND ACCESSIBLE FITNESS EXPERIENCE

PLANET FITNESS, HUGE

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DEFUND TO REFUND

Glass

DEFUND TO REFUND

N/A, HUGE

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HOOHA

Titanium

HOOHA

HOOHA, HUGE

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HOOHA

Glass

HOOHA

Hooha, HUGE

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HERO

Other FMCG

HERO

IL MAKIAGE, HUGE

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SPOTIFY WRAPPED FOR ADVERTISERS

Data-driven Targeting

SPOTIFY WRAPPED FOR ADVERTISERS

SPOTIFY, HUGE

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SAFETY FIRST

Other FMCG

SAFETY FIRST

IL MAKIAGE, HUGE

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CLOSE THAN 6 FEET AND I BITE

Other FMCG

CLOSE THAN 6 FEET AND I BITE

IL MAKIAGE, HUGE

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IL MAKIAGE OOH CAMPAIGN

Other FMCG

IL MAKIAGE OOH CAMPAIGN

IL MAKIAGE, HUGE

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WHO SAID SUMMER IS CANCELLED?

Other FMCG

WHO SAID SUMMER IS CANCELLED?

IL MAKIAGE, HUGE

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PANTONE THE MAGENTAVERSE

Brand Experience

PANTONE THE MAGENTAVERSE

PANTONE LLC, HUGE

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HIGH MAINTENANCE B

Other FMCG

HIGH MAINTENANCE B

IL MAKIAGE, HUGE

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I'LL TELL YOU WHEN I'VE HAD ENOUGH

Other FMCG

I'LL TELL YOU WHEN I'VE HAD ENOUGH

IL MAKIAGE, HUGE

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