Social and Influencer > Viral Advertising

PAY WITH A TWEET

R/GA, New York / INNOVATIVE THUNDER / 2011

Awards:

Grand Prix Cannes Lions
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Overview

Credits

More Entries from Viral Marketing in Social and Influencer

24 items

Grand Prix Cannes Lions
THE WILDERNESS DOWNTOWN

Publications & Media

THE WILDERNESS DOWNTOWN

GOOGLE, GOOGLE CREATIVE LAB

(opens in a new tab)
Grand Prix Cannes Lions
RESPONSE CAMPAIGN

Best Digitally Led Integrated Campaign

RESPONSE CAMPAIGN

PROCTER & GAMBLE, WIEDEN+KENNEDY

(opens in a new tab)
Grand Prix Cannes Lions
PAY WITH A TWEET

Viral Marketing

PAY WITH A TWEET

INNOVATIVE THUNDER, R/GA

(opens in a new tab)
Gold Cannes Lions
UNIQLO LUCKY LINE

Clothing, Footwear & Accessories

UNIQLO LUCKY LINE

UNIQLO, DENTSU

(opens in a new tab)
Gold Cannes Lions
SNEAKERPEDIA

Clothing, Footwear & Accessories

SNEAKERPEDIA

FOOT LOCKER, SAPIENTNITRO

(opens in a new tab)
Gold Cannes Lions
ART PROJECT

Travel, Entertainment & Leisure

ART PROJECT

GOOGLE, GOOGLE

(opens in a new tab)
Gold Cannes Lions
LULLABIES

Retail & E-Commerce, including Restaurants

LULLABIES

IKEA, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
WALL OF FAME

Miscellaneous

WALL OF FAME

EDDING, KEMPERTRAUTMANN

(opens in a new tab)
Gold Cannes Lions
CHROME FAST

Best Digitally Led Integrated Campaign

CHROME FAST

GOOGLE, BBH

(opens in a new tab)
Gold Cannes Lions
RESPONSE CAMPAIGN JS BEALS

Best Copywriting

RESPONSE CAMPAIGN JS BEALS

PROCTER & GAMBLE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
PRIUS GOES PLURAL INTRO WEB VIDEO

Best Copywriting

PRIUS GOES PLURAL INTRO WEB VIDEO

TOYOTA, SAATCHI & SAATCHI LA

(opens in a new tab)
Gold Cannes Lions
LULLABIES

Best Music/Sound Design

LULLABIES

IKEA, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
XYLOPHONE

Best Music/Sound Design

XYLOPHONE

DRILL

(opens in a new tab)
Gold Cannes Lions
360°

Interface & Navigation

360°

RENAULT, PUBLICIS CONSEIL

(opens in a new tab)
Gold Cannes Lions
THE FIRST IPAD MOTION COVER

Photography

THE FIRST IPAD MOTION COVER

VIV MAG, ALEXX HENRY

(opens in a new tab)
Gold Cannes Lions
THE WILDERNESS DOWNTOWN

Best Use of Video

THE WILDERNESS DOWNTOWN

GOOGLE, GOOGLE CREATIVE LAB

(opens in a new tab)
Gold Cannes Lions
HEINEKEN STARPLAYER

Mobile Advertising

HEINEKEN STARPLAYER

HEINEKEN, AKQA

(opens in a new tab)
Gold Cannes Lions
GETAWAY STOCKHOLM

Games

GETAWAY STOCKHOLM

MINI, JUNG von MATT

(opens in a new tab)
Gold Cannes Lions
UNBEARABLE

Viral Video

UNBEARABLE

DSCR - FRENCH ROAD SAFETY, LOWE STRATEUS

(opens in a new tab)
Gold Cannes Lions
RESPONSE CAMPAIGN

Viral Video

RESPONSE CAMPAIGN

PROCTER & GAMBLE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
CAT

Viral Video

CAT

WRIGLEY, BBDO CANADA

(opens in a new tab)
Gold Cannes Lions
WRITE THE FUTURE

Viral Video

WRITE THE FUTURE

NIKE, WIEDEN+KENNEDY AMSTERDAM

(opens in a new tab)
Gold Cannes Lions
THE FORCE

Viral Video

THE FORCE

VOLKSWAGEN, DEUTSCH INC.

(opens in a new tab)
Gold Cannes Lions
LIFE IN A DAY

Viral Marketing

LIFE IN A DAY

YOUTUBE, TOASTER

(opens in a new tab)

More Entries from R/GA

24 items

Grand Prix Cannes Lions
NIKE+ FUELBAND

Titanium and Integrated

NIKE+ FUELBAND

NIKE, R/GA

(opens in a new tab)
Grand Prix Cannes Lions
NIKE+

Innovative Ideas

NIKE+

NIKE, R/GA

(opens in a new tab)
Grand Prix Cannes Lions
NIKE+ FUELBAND

Other Digital Channels

NIKE+ FUELBAND

NIKE, R/GA

(opens in a new tab)
Grand Prix Cannes Lions
NIKESYNC

Diversity & Inclusion in Sport

NIKESYNC

NIKE, R/GA

(opens in a new tab)
Grand Prix Cannes Lions
PAY WITH A TWEET

Viral Marketing

PAY WITH A TWEET

INNOVATIVE THUNDER, R/GA

(opens in a new tab)
Gold Cannes Lions
OWLET

Innovative Technology (including Stand-alone, Technological Solutions not in Association with a Brand or Creative Campaign)

OWLET

OWLET BABY CARE, R/GA

(opens in a new tab)
Gold Cannes Lions
BIORANGER

Innovative Technology (including Stand-alone, Technological Solutions not in Association with a Brand or Creative Campaign)

BIORANGER

DIAGENETIX, R/GA

(opens in a new tab)
Gold Cannes Lions
VINE

Corporate Identity Schemes - Large scale

VINE

NOKIA, R/GA

(opens in a new tab)
Titanium Cannes Lions
NIKE+

Titanium and Integrated

NIKE+

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
HAMMERHEAD

User Experience

HAMMERHEAD

HAMMERHEAD NAVIGATION, R/GA

(opens in a new tab)
Gold Cannes Lions
ALVIO

Networked Mobile Technology

ALVIO

QOL DEVICES, INC., R/GA

(opens in a new tab)
Gold Cannes Lions
THE PURSUIT BY EQUINOX

Networked Mobile Technology

THE PURSUIT BY EQUINOX

EQUINOX, R/GA

(opens in a new tab)
Gold Cannes Lions
ONE COPY SONG

Media, Arts and Entertainment

ONE COPY SONG

ADAM TENSTA, R/GA

(opens in a new tab)
Gold Cannes Lions
LISNR

Innovative Technology for Mobile

LISNR

LISNR, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB HOLIDAY 04

Sportswear, Fashion & Clothing

NIKE LAB HOLIDAY 04

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB HOLIDAY 04

NIKE LAB HOLIDAY 04

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB HOLIDAY 03

Sportswear, Fashion & Clothing

NIKE LAB HOLIDAY 03

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB HOLIDAY 03

NIKE LAB HOLIDAY 03

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE ID

Retail, including e-commerce

NIKE ID

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE ID

NIKE ID

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB

Fashion & Luxury Products

NIKE LAB

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
NIKE LAB

NIKE LAB

NIKE, R/GA

(opens in a new tab)
Gold Cannes Lions
ONE COPY SONG

Best Use of Social Media

ONE COPY SONG

ADAM TENSTA, R/GA

(opens in a new tab)
Gold Cannes Lions
THE GAME BEFORE THE GAME

Short Non-Fiction Film (under 10 minutes)

THE GAME BEFORE THE GAME

BEATS BY DRE, R/GA

(opens in a new tab)