Creative Commerce > Challenges & Breakthroughs

SHT

EDELMAN, Toronto / IKEA / 2024

Awards:

Gold Cannes Lions
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Overview

Credits

More Entries from Market Disruption in Creative Commerce

24 items

Grand Prix Cannes Lions
RENAULT - CARS TO WORK

Customer Acquisition & Retention

RENAULT - CARS TO WORK

RENAULT, PUBLICIS CONSEIL

(opens in a new tab)
Gold Cannes Lions
OREO CALLS

Mobile-Led Commerce

OREO CALLS

OREO, VML

(opens in a new tab)
Gold Cannes Lions
AUDIENCE DELIVERY

Entertainment Commerce

AUDIENCE DELIVERY

IFOOD, DM9

(opens in a new tab)
Gold Cannes Lions
SAMSUNG THROWBACK DEALS

Targeting, Insights and Personalisation

SAMSUNG THROWBACK DEALS

SAMSUNG, MRM

(opens in a new tab)
Gold Cannes Lions
SHT

Market Disruption

SHT

IKEA, EDELMAN

(opens in a new tab)
Silver Cannes Lions
HANDSHAKE HUNT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

HANDSHAKE HUNT

MERCADO LIBRE, GUT

(opens in a new tab)
Silver Cannes Lions
SOUND SCALES

Mobile-Led Commerce

SOUND SCALES

BAILEYS, VML

(opens in a new tab)
Silver Cannes Lions
SUNSET O' CLOCK

Innovative use of Media

SUNSET O' CLOCK

CORONA, DAVID

(opens in a new tab)
Silver Cannes Lions
INSTALL OUR LOGO

Customer Acquisition & Retention

INSTALL OUR LOGO

ADT SECURITY, LEO BURNETT

(opens in a new tab)
Silver Cannes Lions
THE E-COMMERCE OF TRUST

Payment Solutions

THE E-COMMERCE OF TRUST

GAHR WECAPITAL, DDB MEXICO

(opens in a new tab)
Bronze Cannes Lions
SAMSUNG THE ART OF HACK

Consumer Goods

SAMSUNG THE ART OF HACK

SAMSUNG, CHEIL WORLDWIDE

(opens in a new tab)
Bronze Cannes Lions
HEINZ KETCHUP & SEEMINGLY RANCH

Consumer Goods

HEINZ KETCHUP & SEEMINGLY RANCH

HEINZ KETCHUP, RETHINK

(opens in a new tab)
Bronze Cannes Lions
OREO MENU

Consumer Goods

OREO MENU

OREO, VML

(opens in a new tab)
Bronze Cannes Lions
0.0 PROHIBITION SHELF

In-Store Experiences

0.0 PROHIBITION SHELF

HEINEKEN, PUBLICIS

(opens in a new tab)
Bronze Cannes Lions
AFTER-DINNER DINNER

Customer Acquisition & Retention

AFTER-DINNER DINNER

MCDONALD'S, FP7 McCANN

(opens in a new tab)
Bronze Cannes Lions
YOUR 2ND FAVOURITE BEER

Brand Strategy

YOUR 2ND FAVOURITE BEER

MATILDA BAY, HOWATSON+COMPANY

(opens in a new tab)
Bronze Cannes Lions
USED BARBIE DREAM CARS

Challenger Brand

USED BARBIE DREAM CARS

CARBRAVO, MRM

(opens in a new tab)
Bronze Cannes Lions
SELFLESS SHELVES

Corporate Purpose & Social Responsibility

SELFLESS SHELVES

ARLA, FP7 McCANN

(opens in a new tab)
Bronze Cannes Lions
BLACK-OWNED FRIDAY 2023

Corporate Purpose & Social Responsibility

BLACK-OWNED FRIDAY 2023

GOOGLE, GOOGLE

(opens in a new tab)
Shortlisted Cannes Lions
SOUND SCALES

Consumer Goods

SOUND SCALES

BAILEYS, VML

(opens in a new tab)
Shortlisted Cannes Lions
OREO CALLS

Consumer Goods

OREO CALLS

OREO, VML

(opens in a new tab)
Shortlisted Cannes Lions
AUDIENCE DELIVERY

Travel, Leisure, Retail, Restaurants & Fast Food Chains

AUDIENCE DELIVERY

IFOOD, DM9

(opens in a new tab)
Shortlisted Cannes Lions
SHT

Travel, Leisure, Retail, Restaurants & Fast Food Chains

SHT

IKEA, EDELMAN

(opens in a new tab)
Shortlisted Cannes Lions
IN-GAME INVESTORS

Consumer Services/Business to Business

IN-GAME INVESTORS

MERCADO PAGO, GUT

(opens in a new tab)

More Entries from EDELMAN

24 items

Grand Prix Cannes Lions
ETERNAL RUN

Brand Storytelling

ETERNAL RUN

ASICS, EDELMAN

(opens in a new tab)
Titanium Cannes Lions
THE MOVE TO -15

Titanium

THE MOVE TO -15

DP WORLD, EDELMAN

(opens in a new tab)
Gold Cannes Lions
SEE MY SKIN

Healthcare

SEE MY SKIN

VASELINE, EDELMAN

(opens in a new tab)
Gold Cannes Lions
THE MOVE TO -15

Climate Action

THE MOVE TO -15

DP WORLD, EDELMAN

(opens in a new tab)
Gold Cannes Lions
PHOTOSHOP MURDER MYSTERY

Community Building/Management

PHOTOSHOP MURDER MYSTERY

ADOBE, EDELMAN

(opens in a new tab)
Gold Cannes Lions
SEE MY SKIN

Reduced Inequalities

SEE MY SKIN

VASELINE, EDELMAN

(opens in a new tab)
Gold Cannes Lions
CODE MY CROWN

Market Disruption

CODE MY CROWN

DOVE, EDELMAN

(opens in a new tab)
Gold Cannes Lions
A NEW JINGLE FOR A NEW ERA

Cultural Insight

A NEW JINGLE FOR A NEW ERA

GOOD HUMOR (UNILEVER), EDELMAN

(opens in a new tab)
Gold Cannes Lions
BAR EXPERIENCE

Corporate Image, Communication & Reputation Management

BAR EXPERIENCE

HEINEKEN, EDELMAN

(opens in a new tab)
Gold Cannes Lions
SHT

Market Disruption

SHT

IKEA, EDELMAN

(opens in a new tab)
Silver Cannes Lions
LET HER GROW

Consumer Goods

LET HER GROW

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
EXPERIENCE: HALO FOR HALO 4

Technology and Manufacturing

EXPERIENCE: HALO FOR HALO 4

MICROSOFT, EDELMAN

(opens in a new tab)
Silver Cannes Lions
THE MOVE TO -15

Corporate Purpose & Social Responsibility

THE MOVE TO -15

DP WORLD, EDELMAN

(opens in a new tab)
Silver Cannes Lions
CROCK-POT KILLED JACK

Real-time Response

CROCK-POT KILLED JACK

NEWELL BRANDS AND EDELMAN, EDELMAN

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Silver Cannes Lions
#KEEPTHEGREY

Real-time Response

#KEEPTHEGREY

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
EXPERIENCE: HALO FOR HALO 4

Best Launch or Re-launch

EXPERIENCE: HALO FOR HALO 4

MICROSOFT, EDELMAN

(opens in a new tab)
Silver Cannes Lions
PHOTOSHOP MURDER MYSTERY

Innovative Use of Social or Community

PHOTOSHOP MURDER MYSTERY

ADOBE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
CHOOSE BEAUTIFUL

Multi-Markets Campaigns

CHOOSE BEAUTIFUL

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
MAYO MCHACK

Use of Events & Stunts

MAYO MCHACK

HELLMANN'S, EDELMAN

(opens in a new tab)
Silver Cannes Lions
CODE MY CROWN

Diversity & Inclusion in Gaming

CODE MY CROWN

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
MAYO MCHACK

Single-market Campaign

MAYO MCHACK

HELLMANN'S, EDELMAN

(opens in a new tab)
Silver Cannes Lions
CODE MY CROWN

Sponsorship & Brand Partnership

CODE MY CROWN

DOVE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
SEE MY SKIN

Corporate Purpose & Social Responsibility

SEE MY SKIN

VASELINE, EDELMAN

(opens in a new tab)
Silver Cannes Lions
SHT

Market Disruption

SHT

IKEA, EDELMAN

(opens in a new tab)