Brand Experience and Activation > Product & Service

THE BOOK THAT CAN´T WAIT

DRAFTFCB BUENOS AIRES, Buenos Aires / ETERNA CADENCIA / 2012

Awards:

Bronze Cannes Lions
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Overview

Credits

More Entries from Publications & Media in Brand Experience and Activation

24 items

Grand Prix Cannes Lions
SMALL BUSINESS GETS AN OFFICIAL DAY

Financial Products & Servcies

SMALL BUSINESS GETS AN OFFICIAL DAY

AMERICAN EXPRESS, CRISPIN PORTER + BOGUSKY

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Gold Cannes Lions
INSIGHT

Best Use of Experiential Marketing in a Promotional Campaign

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

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Gold Cannes Lions
THE RETURN OF DICTATOR BEN ALI

Best Use of Experiential Marketing in a Promotional Campaign

THE RETURN OF DICTATOR BEN ALI

ENGAGEMENT CITOYEN, MEMAC OGILVY LABEL TUNISIA

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Gold Cannes Lions
SPRITE SHOWER

Best Use of Ambient in a Promotional Campaign

SPRITE SHOWER

COCA-COLA, OGILVY BRASIL

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Gold Cannes Lions
PUSH TO ADD DRAMA

Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail

PUSH TO ADD DRAMA

TURNER BROADCASTING SYSTEMS, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
LEGO BUILDERS OF SOUND

Best Temporary In-Store Displays in a Promotional Campaign

LEGO BUILDERS OF SOUND

SERVICEPLAN

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Gold Cannes Lions
INTEGRATION DAY

Best Use of Broadcast in a Promotional Campaign

INTEGRATION DAY

COORDOWN ONLUS, SAATCHI & SAATCHI

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Gold Cannes Lions
DONATION GLASSES

Best Use of Broadcast in a Promotional Campaign

DONATION GLASSES

MARS, COLENSO BBDO

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Gold Cannes Lions
MOBILE MEDIC

Best Use of Print or Standard Outdoor in a Promotional Campaign

MOBILE MEDIC

AUSTRALIAN DEFENCE FORCE, GEORGE PATTERSON Y&R

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Gold Cannes Lions
MOBILE MEDIC

Best Use of Other Digital Media in a Promotional Campaign

MOBILE MEDIC

AUSTRALIAN DEFENCE FORCE, GEORGE PATTERSON Y&R

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Gold Cannes Lions
LG THIEF

Best use of Social Media Marketing in a Promotional Campaign

LG THIEF

LG, Y&R AMSTERDAM

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Gold Cannes Lions
RECIPE RECEIPT

Food and Non-Alcholic Drinks

RECIPE RECEIPT

UNILEVER, OGILVY BRASIL

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Gold Cannes Lions
BIKERS

Alcoholic Drinks

BIKERS

CARLSBERG, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
PUSH TO ADD DRAMA

Publications & Media

PUSH TO ADD DRAMA

TURNER BROADCASTING SYSTEMS, DUVAL GUILLAUME MODEM

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Gold Cannes Lions
HELP I WANT TO SAVE A LIFE

Public Health & Safety, Pubic Awareness Messages

HELP I WANT TO SAVE A LIFE

HELP REMEDIES, DROGA5

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Gold Cannes Lions
THE RETURN OF DICTATOR BEN ALI

Public Health & Safety, Pubic Awareness Messages

THE RETURN OF DICTATOR BEN ALI

ENGAGEMENT CITOYEN, MEMAC OGILVY LABEL TUNISIA

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Gold Cannes Lions
SORRY ABOUT THE TWIGS, FOLKS

Best Integrated Campaign Led by Promotion and Activation

SORRY ABOUT THE TWIGS, FOLKS

DB BREWERIES, COLENSO BBDO

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Gold Cannes Lions
INSIGHT

Best Integrated Campaign Led by Promotion and Activation

INSIGHT

SAMSUNG, CHEIL WORLDWIDE

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Silver Cannes Lions
REAL FRUIT BOXES

Best Use of Experiential Marketing in a Promotional Campaign

REAL FRUIT BOXES

CAMP NECTAR, AGE ISOBAR

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Silver Cannes Lions
CURIOSISM

Best Use of Experiential Marketing in a Promotional Campaign

CURIOSISM

ESTADO DE SAO PAULO, F/NAZCA SAATCHI & SAATCHI

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Silver Cannes Lions
HOT WHEELS FOR REAL

Best Use of Experiential Marketing in a Promotional Campaign

HOT WHEELS FOR REAL

MATTEL, MISTRESS

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Silver Cannes Lions
THE INVISIBLE DRIVE

Best Use of Guerilla Marketing in a Promotional Campaign

THE INVISIBLE DRIVE

DAIMLER, JUNG von MATT

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Silver Cannes Lions
RIVERS OF LIGHT

Best Use of Guerilla Marketing in a Promotional Campaign

RIVERS OF LIGHT

MINISTRY OF DEFENCE, LOWE-SSP3

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Silver Cannes Lions
THE WORLD´S FASTEST PURCHASE

Best Use of Shopper Marketing in a Promotional Campaign

THE WORLD´S FASTEST PURCHASE

PUMA, CIRCUS DF

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More Entries from DRAFTFCB BUENOS AIRES

24 items

Gold Cannes Lions
THE BOOK THAT CAN'T WAIT

Media, Arts and Entertainment

THE BOOK THAT CAN'T WAIT

ETERNA CADENCIA, DRAFTFCB BUENOS AIRES

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Gold Cannes Lions
THE BOOK THAT CAN'T WAIT

Best Launch or Re-launch

THE BOOK THAT CAN'T WAIT

ETERNA CADENCIA, DRAFTFCB BUENOS AIRES

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Gold Cannes Lions
THE BOOK THAT CAN´T WAIT

Small Scale Special Solutions

THE BOOK THAT CAN´T WAIT

ETERNA CADENCIA, DRAFTFCB BUENOS AIRES

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Silver Cannes Lions
BALLOON

Non-Alcoholic Drinks

BALLOON

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Silver Cannes Lions
TUNNEL

Non-Alcoholic Drinks

TUNNEL

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Silver Cannes Lions
JUMP

Non-Alcoholic Drinks

JUMP

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Silver Cannes Lions
GRANDMOTHER

Business Equipment & Services

GRANDMOTHER

ZONAJOBS, DRAFTFCB BUENOS AIRES

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Silver Cannes Lions
3D LIVE THEATRE

Stunts & Live Advertising

3D LIVE THEATRE

NEW SAN, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
COLUMN

OTC Pharmacy

COLUMN

BUHL, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
POOL

OTC Pharmacy

POOL

BUHL, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
TREE

OTC Pharmacy

TREE

BUHL, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
CAR

OTC Pharmacy

CAR

BUHL, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
BALLOON

Art Direction

BALLOON

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
TUNNEL

Art Direction

TUNNEL

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
JUMP

Art Direction

JUMP

DEL CARMEN, DRAFTFCB BUENOS AIRES

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Bronze Cannes Lions
THE BOOK THAT CAN´T WAIT

Publications & Media

THE BOOK THAT CAN´T WAIT

ETERNA CADENCIA, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
3D LIVE THEATRE

Ambient Media (Large Scale)

3D LIVE THEATRE

NEW SAN, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
LAKE

Pharmacy

LAKE

PRIME, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
NO TEDDY

Other Video Content

NO TEDDY

JOHNSON & JOHNSON, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
TRASH

Other Vehicles, Auto Products & Services

TRASH

SC JOHNSON, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
KEEP THINKING

Commercial Public Services

KEEP THINKING

TELECOM PERSONAL, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
RED AREA

Drinks (Alcoholic & Non-Alcoholic)

RED AREA

EL CARMEN, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
DOWNTOWN

Drinks (Alcoholic & Non-Alcoholic)

DOWNTOWN

EL CARMEN, DRAFTFCB BUENOS AIRES

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Shortlisted Cannes Lions
PARK

Drinks (Alcoholic & Non-Alcoholic)

PARK

EL CARMEN, DRAFTFCB BUENOS AIRES

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