Social and Influencer > Culture & Context

THE PRINCESS AND THE CROWN

SOKO, Sao Paulo / SUNSILK / 2024

Awards:

Bronze Cannes Lions
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Overview

Credits

More Entries from Social Behaviour & Cultural Insight in Social and Influencer

24 items

Grand Prix Cannes Lions
MICHAEL CERAVE

Multi-Platform Social Campaign

MICHAEL CERAVE

CERAVE, OGILVY PR

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Gold Cannes Lions
GONNA NEED MORE TIDE

Consumer Goods

GONNA NEED MORE TIDE

TIDE, SAATCHI & SAATCHI

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Gold Cannes Lions
HEINZ KETCHUP & SEEMINGLY RANCH

Consumer Goods

HEINZ KETCHUP & SEEMINGLY RANCH

HEINZ KETCHUP, RETHINK

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Gold Cannes Lions
GONNA NEED MORE TIDE

Brand Storytelling

GONNA NEED MORE TIDE

TIDE, SAATCHI & SAATCHI

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Gold Cannes Lions
YES, COUCH!

Organic Reach & Influence

YES, COUCH!

FACEBOOK, MOJO SUPERMARKET

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Gold Cannes Lions
MICHAEL CERAVE

Innovative Use of Creators, Influencers or Celebrities.

MICHAEL CERAVE

CERAVE, OGILVY PR

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Gold Cannes Lions
WOMEN'S FOOTBALL

Social Film

WOMEN'S FOOTBALL

ORANGE, MARCEL

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Gold Cannes Lions
ASSUME THAT I CAN

Co-Creation & User Generated Content

ASSUME THAT I CAN

COORDOWN, SMALL

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Gold Cannes Lions
THE NATIONAL SPORT OF KAZAKHSTAN

Social Purpose

THE NATIONAL SPORT OF KAZAKHSTAN

RUH FIGHTING CHAMPIONSHIP, GFORCE

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Gold Cannes Lions
NO SMILES

Single-Market Campaign

NO SMILES

MCDONALD'S, TBWA\HAKUHODO

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Silver Cannes Lions
MICHAEL CERAVE

Consumer Goods

MICHAEL CERAVE

CERAVE, OGILVY PR

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Silver Cannes Lions
YES, COUCH!

Media/Entertainment

YES, COUCH!

FACEBOOK, MOJO SUPERMARKET

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Silver Cannes Lions
MEET MARINA PRIETO

Consumer Services/Business to Business

MEET MARINA PRIETO

JC DECAUX, DAVID

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Silver Cannes Lions
ASSUME THAT I CAN

Not-for-Profit / Charity / Government

ASSUME THAT I CAN

COORDOWN, SMALL

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Silver Cannes Lions
DOORDASH-ALL-THE-ADS

Real-Time Response

DOORDASH-ALL-THE-ADS

DOORDASH, WIEDEN+KENNEDY

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Silver Cannes Lions
THIS IS MAGIC

Brand Storytelling

THIS IS MAGIC

DISNEY, DENTSU CREATIVE

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Silver Cannes Lions
HAVE AI BREAK

Metaverse, New Realities & Emerging Tech

HAVE AI BREAK

KITKAT, COURAGE

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Silver Cannes Lions
BRLO - DRINK NAKED

Organic Reach & Influence

BRLO - DRINK NAKED

BRLO, DELOITTE DIGITAL

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Silver Cannes Lions
MAYBELLINE'S VIRAL CGI MASCARA VIDEO

Organic Reach & Influence

MAYBELLINE'S VIRAL CGI MASCARA VIDEO

MAYBELLINE, MAYBELLINE COSMETICS

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Silver Cannes Lions
SNOOP GOES SMOKELESS

Creator, Influencer and Celebrity Partnerships

SNOOP GOES SMOKELESS

SOLO STOVE, THE MARTIN AGENCY

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Silver Cannes Lions
THE CRUISE HEIST

Creator, Influencer and Celebrity Partnerships

THE CRUISE HEIST

NETFLIX, 404

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Silver Cannes Lions
ASSUME THAT I CAN

Social Film

ASSUME THAT I CAN

COORDOWN, SMALL

(opens in a new tab)
Silver Cannes Lions
DOORDASH-ALL-THE-ADS

Multi-Platform Social Campaign

DOORDASH-ALL-THE-ADS

DOORDASH, WIEDEN+KENNEDY

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Silver Cannes Lions
STRONGER

Social Purpose

STRONGER

THE RIKY RICK FOUNDATION, TBWA\HUNT\LASCARIS

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More Entries from SOKO

24 items

Gold Cannes Lions
STUCK IN THE 80S

Brand Storytelling

STUCK IN THE 80S

ABINBEV - GUARANÁ ANTARCTICA, SOKO

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Silver Cannes Lions
SHE CAN

Collaboration

SHE CAN

AB INBEV/GUARANA ANTARCTICA, SOKO

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Bronze Cannes Lions
HEINZ TATTOO INK

Food & Drink

HEINZ TATTOO INK

HEINZ, SOKO

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Bronze Cannes Lions
SHE CAN

Food & Drink

SHE CAN

AB INBEV/GUARANA ANTARCTICA, SOKO

(opens in a new tab)
Bronze Cannes Lions
UNCOMFORTABLE FOOD

Glass

UNCOMFORTABLE FOOD

STELLA ARTOIS, SOKO

(opens in a new tab)
Bronze Cannes Lions
XUXA AND THE MISSING CHILD

Excellence in Partnerships with a Talent

XUXA AND THE MISSING CHILD

NETFLIX, SOKO

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Bronze Cannes Lions
THE PRINCESS AND THE CROWN

Brand Partnerships, Sponsorships & Collaborations

THE PRINCESS AND THE CROWN

SUNSILK, SOKO

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Bronze Cannes Lions
A SEAT IN THE SUN

Design for Promotional Items

A SEAT IN THE SUN

DOVE, SOKO

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Bronze Cannes Lions
UNCOMFORTABLE FOOD

Brand Voice & Strategic Storytelling

UNCOMFORTABLE FOOD

STELLA ARTOIS, SOKO

(opens in a new tab)
Bronze Cannes Lions
SHE CAN

Sponsorship & Brand Partnership

SHE CAN

AB INBEV/GUARANA ANTARCTICA, SOKO

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Bronze Cannes Lions
GAME-HER

Diversity & Inclusion in Gaming

GAME-HER

GUARANA ANTARCTICA, SOKO

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Bronze Cannes Lions
THE PRINCESS AND THE CROWN

Single-Market Campaign

THE PRINCESS AND THE CROWN

SUNSILK, SOKO

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Bronze Cannes Lions
THE PRINCESS AND THE CROWN

Social Behaviour & Cultural Insight

THE PRINCESS AND THE CROWN

SUNSILK, SOKO

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Shortlisted Cannes Lions
THE DOVE CODE

Titanium

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
STARTHER

Glass

STARTHER

STELLA ARTOIS, SOKO

(opens in a new tab)
Shortlisted Cannes Lions
THE DOVE CODE

Glass

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
HEINZ SPOOKY INGREDIENTS

Motion Graphics Design & Animation

HEINZ SPOOKY INGREDIENTS

HEINZ, SOKO

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Shortlisted Cannes Lions
THE DOVE CODE

Creative Application of Emerging Technology

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
HEINZ TATTOO INK

Brand Strategy & Experience

HEINZ TATTOO INK

HEINZ, SOKO

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Shortlisted Cannes Lions
THE DOVE CODE

Brand Purpose & Impact

THE DOVE CODE

DOVE, SOKO

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Shortlisted Cannes Lions
SHE CAN

Use of Ambient Media: Small Scale

SHE CAN

AB INBEV/GUARANA ANTARCTICA, SOKO

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Shortlisted Cannes Lions
HEINZ TATTOO INK

Brand & Communications Design

HEINZ TATTOO INK

HEINZ, SOKO

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Shortlisted Cannes Lions
NO FILTER CONTRACT

Creator, Influencer and Celebrity Partnerships

NO FILTER CONTRACT

DOVE, SOKO

(opens in a new tab)
Shortlisted Cannes Lions
MY SPOTIFY. SO PLAYFUL.

Social Media Design

MY SPOTIFY. SO PLAYFUL.

SPOTIFY, SOKO

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