Outdoor > Integrated
OGILVY NEW YORK, New York / AMNESTY INTERNATIONAL / 2017
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For the first time ever, a refugee team was going to compete in the Olympic Games. There were 10 athletes with no national team, no flag, no anthem to call their own—until we gave them one.
We partnered with refugees across the globe and together, we created a flag and an anthem to represent not just the Olympic athletes—but the 65 million displaced people worldwide.
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