Social and Influencer > Online Advertising
GOODBY SILVERSTEIN & PARTNERS, San Francisco / NINTENDO / 2009
Awards:
Overview
Credits
Translation
The first place kids look to research a new video game is YouTube, which is loaded with hundreds of videos from all kinds of games. In order to make Wario stand out, we created a video that perfectly reflects Wario’s love for destroying everything in his path. It starts out like any other game footage montage, but takes an unexpected turn when Wario’s smashing begins to affect the entire YouTube page, eventually reducing it to rubble. An interactive first for YouTube. Over 4 million views in one month and praise all over the gaming blogs.
More Entries from Travel, Entertainment & Leisure in Social and Influencer
24 items
More Entries from GOODBY SILVERSTEIN & PARTNERS
24 items