Cannes Lions

A GOOD DAY TO DIE HARD CAR CRASH

JCDECAUX NORWAY, Oslo / FOX INTERNATIONAL / 2013

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Overview

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Credits

OVERVIEW

Execution

The launch of “A Good Day to Die Hard” in Oslo.

To create maxium effect from a very limited budget, an outdoor installation was made. Inspired by a sequence from the movie; a car crash!

This was made for the purpose of recognition, humor and not least, stopping effect..

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