The approach of the agency is the combination of architecture, communications and media. All category groups influence each other and understood as equal components in order to achieve the best brand experience. This project was carried out by a professional and experienced team (agency and client).

Vehicle production at Volkswagen is based on the highest, most advanced standards – a principle that applies to all Volkswagen Group brands. The exhibition shows different production steps in a fascinating installation featuring 1:1 cutaway models of real cars. Viewed collectively, they form a complete vehicle. A media wall at the far end takes visitors on a virtual factory tour.